Liu Wen loves her Gucci Bamboo 1947. We know the feeling. Photographed by David Sims, the latest campaign celebrating the iconic handbag captures Liu Wen and the forever bond she has with her Bamboo. The campaign arrives ahead of the Gucci Cosmos exhibition opening in Shanghai on April 28, featuring an exciting Bamboo 1947 dedicated installation created by British artist Es Devlin. 2023 is all about the Gucci Bamboo.

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