Our Chanel idol Lily-Rose Depp is continuing her ambassador duties as the new muse of the Première Édition Originale watch. One of our favourite pieces, the Première watch was the huose's first timepiece, created in 1987 by Jacques Helleu. Totally timeless. “Beautiful, delicate, chic, classic," says Lily-Rose. "I think that it’s a watch that only Chanel could make!” We concur. The campaign will be revealed on September 1st, 2023.

For more Chanel watch-core, go inside the Chanel Watch Manufacture in Switzerland for an insight into the design and production process (below).

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