The Prada Menswear AW22 campaign has arrived. Rami Malek, Damson Idris and Jeff Goldblum are the Prada pinups this season. Photographed by David Sims, the actors are juxtaposed opposite Sims’ still life images: a teddy bear for Goldblum, a very film noir spiderweb-stamped balloon for Idris and a birthday candle for Malek have been used to celebrate their personalities. The campaign is inspired by the power of stories that drive Hollywood and the way these actors tell these stories. These are the stories that live inside of them. Prada-fied movie posters, perhaps? Our minds are racing. See the full campaign below.

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