HOW FASHION IS CELEBRATING PRIDE
We have you covered with the best pride-specific collections to protest, parade and dance all night in.
Fancy a Balenciaga jockstrap, anyone? Baseball caps, shirts and hoodies have been completed with varsity-style lettering that spells out Gay Pride Balenciaga 2021; the GAY being simply unmissable. Since we had a sneak peak of the garments in the brand’s recent winter collection, we knew it was going to be a Pride month necessity. But that’s not all, some styles have the rainbow flag camouflaged on the waistbands of undergarments, socks, party bracelets and fake fur shoulder strap coin purses. 15 per cent of all sales will be donated to The Trevor Project and its mission to end LGBTQIA+ youth suicide.
Savage x Fenty
Pride month wouldn’t be complete without garments covered head-to-toe in rainbows, would it? But now it’s time to really take it to the extreme, we are talking undergarments as well as outer. Enter Rihanna’s Savage x Fenty, which has everything from bralettes, bras, string bikinis, garters and stockings all jazzed up with rainbows. Oh, and let’s not forget a rainbow-hued whip, because chains and whips excite me, na, na, come on.
Can you believe it’s been 10 years already? Donatella Versace is joining Lady Gaga in celebrating a decade since the release of Born This Way by launching a unisex tee and beret, with a portion of proceeds going to Gaga’s Born This Way Foundation. Donatella actually designed the outfit’s Gaga wore on her Born This Way Ball tour, including a leather jacket the star wore religiously through the album’s promo cycle – which will be auctioned from June 1 by Omaze, the American fundraising company that partners with charities. Put your paws up and get your wallets out!
This one isn’t only a pride-inspired collection to dress yourself up in (or to feel #proudinmycalvins). It’s also a beautiful celebration of defining moments in the queer and trans journey – props to Calvin Klein. The campaign features talent from different parts of the world such as Honey Dijon, King Princess and Kai-Isaiah Jamal, dressed down in boxer briefs and bralettes with a limited-edition logo waistband. Pull your Calvin’s up because that’s not all – the brand has also produced a series of short films rolling out throughout the year, documenting the cast’s stories and experiences, so get comfy in your undies and watch away.
Here comes Levi’s; a brand that has championed equality, inclusiveness and progress since the very beginning. This year for Pride 2021, their collection explores and celebrates the importance of learning and respecting proper pronoun use – “All Pronouns. All Love”. The unisex range includes everything from dungarees, jeans and jackets to graphic tees and tanks, all completed with either rainbow detailing or the words “they/them, she/her, he/him, we”. In even more impressive news, 100% of net proceeds will go to OutRight Action. Everyone should take a leaf out of Levi’s book.
Top image: Savage x Fenty.