A 2020 American dream. Our favourite place to shop (and stare at everything inside, longingly, for hours) in Los Angeles is the Kith flagship store. Ice cream and limited edition sneakers, need we say more? Now, Ronnie Fieg’s Kith brand has collaborated with Calvin Klein on an exclusive underwear collaboration, featuring the first time in CK’s history the another brand’s logo shares the waistband of their underwear. Gigi Hadid, the ultimate all American girl stars in the campaign, photographed by Cass Bird, which has been plastered on the iconic billboards on Houston St in New York and the La Cienega Billboard in Los Angeles. We like a poster girl. The collaboration is available now at Kith. The good side of America.
by Roxy Lola