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Men

TEN COMMANDMENTS: THE CROSS BODY BY PRADA

Thursday 15th August 2019

Feast your eyes on this, one of the latest offerings from the brilliant mind of Mrs Prada. This season, the genius one combines the Milanese house’s nest leather with the skater-style cross- body bag. This light blue hand-stitched number jumped out at the show, thanks, in no small part, to its nautical- style Prada logos. Typical of the house, this: playing with the untouchable – a brand’s logo. There’s an old marketing adage that goes: “Never alter your logo – it’s your calling card.” Well that hasn’t stood the test of time, has it? You can break all the rules this spring, too. Cross yours over any of Mrs P’s most excellent knits and team with all of those glorious, must-snag trapper hats. The Italian powerhouse’s accessories get better every season. All hail, Mrs P and her wonderful new vision. It’s hitting shops now.

by Richard Gray

From the latest issue of 10 Men Australia, out now.

www.prada.com

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