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Men

COACH X MICHAEL B. JORDAN

Wednesday 2nd October 2019

Behold, the ultimate Michael B. Jordan collection. In collaboration with Coach, the actor has created a collection heavily influenced by the Japanese anime and manga he so loves, Naruto. The story of Naruto sees a young ninja begin his journey as an outsider and earn the respect of the surrounding community as he works together with his friends to protect it – a narrative which Coach says is reminiscent of Jordan’s rise both in and outside of Hollywood. It also makes sense that the ninja-like Jordan’s collection would be filled with technical windbreakers with removable sleeps, denim jackets, backpacks with tactical straps, utility packs and hybrid sneaker-boots. The pieces also features images of characters from Naruto printed onto the backs of jackets as well as the ‘eye’ motifs from the series reimagined with Coach’s Retro C graphic. “With my name on this collection, it was important to design pieces that represent my cultural influences and my community; pieces that I could see my friends, family and fans wearing with pride,” said Jordan. “As with all aspects of my work, this collection is about bringing fresh perspectives and unique voices to the forefront. Expanding into the fashion design space was rewarding beyond my expectations. I’m grateful to Stuart and Coach for providing me with the opportunity and expertise to execute a collection I’m extremely proud of.” In the words of Naruto, “that’s the ninja way.”

by Roxy Lola

coachaustralia.com

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