Fendi are back up on their rooftop in Rome, this time in collaboration with Sam Cox aka Mr Doodle. The London-based 25-year-old’s Keith Haring-inspired doodles have gone viral and now he is making his mark all round the world. Doodles so good, Fendi allowed him to scribble all over the Peekaboo handbag. A true Fendi honour. In the new episode of F Is For… Mr Doodle takes his magic marker and draws across the Fendi HQ rooftop for two days. Cox is unstoppable and the result is a slickly sketched FF FENDI ROMA. See below. The Mr Doodle personalised Peekaboo is a meeting of DoodeLand and the Fendi universe – a sweet yellow graffiti’d patterned print. Peekadoodle. We like a collector’s item.
by Roxy Lola