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MONTBLANC PARTNERS WITH (RED) AND MARC NEWSON TO FIGHT AIDS

Wednesday 9th October 2019

Montblanc’s new collaboration with (RED) is a continuation of the (Montblanc M)RED line that launched in 2018. Through this partnership, Montblanc aims to raise awareness for the fight agains HIV/AIDS, allowing people to contribute to the fight by donating approximately eight dollars – enough to provide more than 25 days of life-saving medication – with every purchase of a (Montblanc M)RED product. The (RED) Global Fund grants have impacted more than 140 million people with HIV/AIDS programs. Now, the collaboration includes a red lightweight suitcase with a polycarbonate shell and red leather on the handles and corners. The central leather band matching luggage tags come in black and red, with the inside lining featuring inspirational quotes. And in a collaboration with Australian designer whom we love, Marc Newson, a new writing pen with a special Montblanc (RED) engraving on the nib and red ink feeder cover as well as other technical detail including a magnet allowing the closing of the cap and barrel with alignment of a platinum-plated clip mounted invisibly into the cap for free-flow. The collection is available today.

by Roxy Lola

www.montblanc.com

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