Sarah Burton’s Alexander McQueen is always an exploration of a dark, wicked, graceful, beautiful utopia charged with all that McQueen heritage. We love the shows, the world of McQueen under the watchful eye of Burton. And what comes after the show each season? We shop. Opening a new flagship store on Old Bond Street in London, Burton has collaborated with architect Smiljan Radic, best known for creating the Serpentine Pavilion. Together they have created the ultimate McQueen land, three stories high, up in the clouds. Almost. It’s grounded in mainly woods; oaks and walnuts that surface floors, ceilings and walls with classic Radic glass cylinders that pierce the ceilings, space-ship on earth-esque. Ready for take off. The fabrics of the store will change each season, to evolve as the brand does. Chilean artist Marcela Correa has also created sculptures in wood, granite, alabaster and bronze to subliminally guide us through this world. A ‘cotton-crete’ has been papier mâché’d to contrast to the wood throughout the ground floor where womenswear lives, the first where menswear lies and the second floor which will be kept as a space to create a McQueen community where pieces of the archive live. Expect exhibitions and talks for aspiring students of design. We do love a brand that champions emerging talent. To Old Bond Street.
by Roxy Lola