F stands for many things. Fashion, food, fabulous, f**k and of course, most importantly, Fendi. Fendi are expanding our F-vocab with F Is For… Funk. For the launch of the new hi tech Fancy sneaker that we saw in both the women’s and men’s Autumn/ Winter 2018 collections, Fendi have rounded up a dance crew to werk those sneakers. The crew consists of seven talented dancers who have broken world records for their dancing styles – breakdancing, ‘popping’ and ‘bone-breaking.’ Yes, these are real things. Sounds like our kind of dancing tbh, we’re feeling inspired. And funky, obviously. The seven dancers take part in a ‘funky-battle’ on the Fendi rooftop in Rome, busting out the moves and proving that the Fancy sneakers are actually really quite great to move in. Nothing like some popping and bone-breaking to convince you that the shoes work well. They’re super chunky, thick platformed and streamlined through leather, vinyl and technical mesh. If they’re breakdance-able they’re our kinda every day sneaker, made to pair with Double F everything as the chosen ones demonstrate. Oh they fancy. The sneakers are available now.
by Roxy Lola